Seems like a silly question, no? I mean even when it popped into my dumb head I swatted it away like a fly. Obviously they must have their methods and we should trust them. But then that pesky question popped back into my (still dumb) head. Wait, actually how do they calculate total movie ticket …
I can’t be the first one with this idea right? Lately, it seems like the biggest potential blockbusters are being promoted a year and a half early. This move is making studios look scared as hell. And maybe they should be. Movie ticket sales are declining and they can only guarantee big ROI on the …