I’m just confused I guess.
Like yeah sure, during the summer it was totally chill to roll up to a small day drink, a kick back if you will, with a six pack of white claws. But mainly just because we were all in on the joke. Like “hahaha white claws that’s hilarious toss me a mango”
But now it’s January and dudes are out here fully committed to the bit. Like how are we still drinking white claws? How are we showing up to pregames with nothing but the claw? It’s no longer a “nice to have”. It’s become the drink of choice. That’s wild.
This would be like if we were still drinking rose in the winter. White claw has got to be one of the greatest marketing successes in recent history. They don’t really taste that good and they have less alcohol content. It’s like drinking a six pack of Mike’s Hard Lemonade. Show up to the next party with a six pack of the hard stuff and see how people react. They’ll laugh so hard that black cherry white claw might come out of their nose.
